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This agency business model simulator shows you the exact KPIs to scale sales and profits BUT NOT your risk and workload. 
(including concrete recommendations)

Ready for learn a lot more?

Real Case Study: 10x Growth
With this setup, Jeroen achieved 10x growth from 2 to 22 people with 650.000 EUR revenue in less than 12 months.

Real Case Study: +50% revenue, 200% profit
Paul came to us and was overwhelmed with all the work on his shoulders. He became the bottleneck for growth. So how he fixed this and started to scale up.

Real Case Study: Got 20 h time per week back 
Boris used this setup and escaped from being the bottleneck with +60 hours of work per week. Failures in projects reduced by 90% and he got more than 20 h per week back in his calendar as his team can work with minimum input from him.

The Productized Agency Setup is designed to solve all your most stressful problems with a single strategy

Often,  clients don't see enough value in your offers, they are not attractive enough and clients don't understand why they should work with you instead of with all your competitors in the market. Or you have no system to attract new clients. 

With offer 1 (the no-brainer offer) you can build an automated lead generation funnel that attracts your perfect client, warms them up and makes them excited about working with you. With the right pricing strategy and a clear value proposition, you can scale your funnel profitably and win clients online on autopilot.

Win more high-paying clients

If your profits are too low, either the profitability per client contract is too low (too high costs for the delivery, low efficiency, too many failures) or expectations are not well set for your clients, your work is too complex for your team and failure rates are high if you are not involved.

Standardize and simplify your offers to increase the efficiency of service delivery and communication and establish systematic quality assurance to reduce failures. This will help you get min. 50% profit per client contract. 

Get higher profits

If you see to many failures in service delivery, work is too complex or clarity is missing about the results that need to be delivery. This results in high failure rates, growing workload, growing stress and shrinking profits.

Standardize your offers to set crystal clear expectations for your clients and your team. Build a quality standard that you can improve constantly. This will reduce failures, workload and stress and increase your profits, too.

Increase quality

If your workload is too high, this is often the case because people can't work independently from you and you have to be involved in everything. You are involved in a lot of chats, meetings, escalations and in client- and team management and you have to prepare and review work and sometimes fix failures.

Build a personal leadership system to become the boss of your own time and priorities again. Then standardize your offers, build a quality standard for your team and transition your team to work self-managing without you as the bottleneck.

Reduce your workload

If your services are too complex to deliver, you depend on "A-Player-All-Rounders". They are very hard to find and often expensive. 

If you standardize your offers as productized services, delivering your services will become a lot easier and you can hire experts with specific skills that are easy to find, profitable for your projects and that deliver reliable results following your quality standard. This will give you the flexibility in skills and costs you need in uncertain times and free your business from stressful staff shortages.

Get skilled talent fast

Don't make the same mistakes that keep so many agency owners running on their hamster wheel.

Focus on building a high-value productized offer that makes selling and delivering your service easy and profitable.

Don't get distracted by selling everything to everyone. It will just grow your problems.

Sell 1 offer, really well and profitably, and systemize sales and delivery step-by-step. This is your key to growing and scaling successfully.

Just starting your business?

Join the next productize LIVE workshopJoin the next productize LIVE workshop!

Get your step-by-step implementation roadmap for all systems and teams to productize, systemize, automate and scale

Get your step-by-step implementation roadmap for all systems and teams to productize, systemize, automate and scale

Ready for your break-through workshop?

Verified Scientific Marketing | €13.4M Revenue Generated
If you sell software / AI or dev. services and you need more clients, Microtests show you EXACTLY:

Lionel applied the Microtest insights to his marketing and gets 3-4 sales calls per week

You have 2 options:

Why Microtesting are a game-changer for software businesses

I've spent 4 years and +1 million  testing & perfecting this system

START HERE to Launch your Microtests today: 
Get deep psychological market insights FAST and understand EXACTLY which messages, content and ads attract software clients.

Just scroll down 👇 and get started

See what other software business owners achieved

So what are Microtests and how do they work for Software / Dev / AI Businesses?

Alfred found a better offer and positioning and closed a 40.000 EUR in 2 weeks.

Cole tried referrals, partners, and custom deals — but nothing gave him predictability. See what he achieved... 

Hi, I'm Manuel,

a software development business owner just like you.

I've grown my own german software development business from 0 to 13.4 Million in revenue.

But it wasn't always such a success.

In 2018 one big mistake almost resulted in bankruptcy.

But that was years ago.

Today you might have realized: 

Winning clients is getting harder. 

You have high dependencies on a few very important clients that could quit the next day, right?

This is exactly what happened to me in 2018. 

One big software development client quit.

We lost 60.000 EUR of monthly revenue overnight.
New clients only came in from referrals, which was unpredictable.

Can you imagine how this felt?
I had sleepless nights and a lot of fear.

The biggest problem in this situation was:

I had no alternative.

I had no marketing system to get new clients in.

New clients only came via referrals and from my personal network, which I couldn't count on in this situatuion.

Back in those days, it was almost too late (I was so close to shutting down my business).

Want to see results of other business owners just like you?
How I almost CRASHED my software business with 43 employees in 2018 because I HAD NO SYSTEMS (Start your shortcut below without stress and drama)
Start Microtests today - Results in 24h - only €97 - 100% money back guaranteeStart Microtests today - Results in 24h - only €97 - 100% money back guaranteeStart Microtests today - Results in 24h - only €97 - 100% money back guaranteeStart Microtests today - Results in 24h - only €97 - 100% money back guaranteeStart Microtests today - Results in 24h - only €97 - 100% money back guaranteeStart Microtests today - Results in 24h - only €97 - 100% money back guaranteeStart Microtests today - Results in 24h - only €97 - 100% money back guaranteeStart Microtests today - Results in 24h - only €97 - 100% money back guarantee

Thijs tried email, LinkedIn, Cold calls but nothing works - See what he achieved...

Start Microtests today - Results in 24h - only €97 - 100% money back guarantee
After spending €240,000 on 

Marketing 'Experts' Who Don't

Understand Software Development...

I Discovered

Which Helped Me Generate

MICROTESTS

€13.4M

Understand Software Development...

Understand Software 

Development...

Which Helped Me

Generate

Which problems keep your clients up at night (and how you can solve them with your software, dev. & AI services or products)

Which exact words trigger them to pay attention (not generic marketing speak)

Which exact software solutions excite them emotionally (not logical feature lists)

Works on

Microtests are simple low-budget ad tests showing you in 24 hours what motivates your target clients to listen, become a lead, book a call and buy from you.

With the results of your Microtests you'll know EXACTLY what to say in your marketing to attract software leads and clients without just relying on hope or other "experts" who don't understand your industry and services.

Microtests give you real-time insights from your target audience on LinkedIn, Instagram and Facebook - quality results you get nowhere else (only if you pay 5K - 15K+ on market research and wait 1-2 month).

The Process:

You test which problems resonate with your target clients

You take the validated green-color-statement and use them on your website, in emails, ads, social profiles, posts and sales funnels.

You test which solutions and benefits they want

You see KPI-based results in our green-red-light dashboard after a few hours showing you what works.

You only spend 1-3€ per test on Meta or 3-10€ per test on LinkedIn - not thousands.

The insights you get as a result of your Microtests look like this (just with problems, solutions, messages and images specifically tailored to your software services or products (our GPT prompts will create them for you:

Marketing "experts" don't understand software businesses and your specific industry.

What your clients actually want (Microtesting is like reading the minds of your clients)

Marketing didn't work for you because you're selling too complex services (or products) clients don't understand.

Truth is: Your marketing needs to explain the value clearly - BUT...

You rely on what you think clients want  (without ever testing it)

You guess and rely on assumptions (not KPIs and facts)

You create content, ads, offers, emails and websites that are not a perfect fit for your target clients (and often irrelevant)

Microtests show you EXACTLY:

Which problems motivate them to buy from you

Which message resonate

Which content makes them click

EXACTLY what you should say on your websites, social media profile, posts, ads, emails and on sales calls to convert strangers into clients.

That's why WE GUARANTEE:

You'll STOP guessing, hoping and relying on assumptions...
and you'll finally START knowing what really turns marketing investments into growth and ROI.

Which exact fears stop them from buying (not surface-level objections)

Which exact content motivates them to start working with you and ignore your competitors.

Works for beginners and advanced business owners (no marketing skills needed)

No design skills needed

If you don't know EXACTLY what potential clients actually want—NO marketing channel and content will work for you.

‼️

‼️

The Problem: Lionel had built inhouse marketing teams and hired marketing agencies but nothing worked for him. Agencies and marketing experts he hired didn't understannd how to sell his services and just burned money.
 
Microtests showed him what his clients really want. 
Lionel understood which problems his clients want to get solved with his services and which results they are looking for. 

 
The Result: 
Lionel used the insights he got from the Microtests to build an automated marketing system (sales funnel) which generates 3-4 high-quality sales calls and new clients every week.

The Problem: Alfred runs a web development agency. He went bankrupt a few years ago because he didn't get enough clients, had high client dependencies, and marketing never worked for him. His sales pipeline was unpredictable.
 
Microtests showed him what his clients really want. 
Alfred discovered the real pain points his target clients want to get solved with his web development services and applied these insights to his marketing.

 
The Result: 
He created a new offer that closed a 40.000 EUR deal in 2 weeks and another big deal a few days later. With his new "solution-focused" offer, Alfred can charge 10x higher prices.

The Problem: Cole's software agency ran entirely on referrals for six years. Some weeks the pipeline was great — other weeks, nothing. The constant unpredictability created anxiety and zero control over growth. 
 
Microtests showed him what his clients really want. 
Cole discovered that the way he had been positioning his software services didn't match what clients actually needed. Once the messaging clicked, everything changed — qualified leads started coming in on autopilot. 

 
The Result: 
Within 2.5 months: $40K closed, $130K pipeline, and 3–5 qualified sales calls per week — fully automated. Clients closed at full price, no negotiation. "After being in this business for over five years, I didn't know it could ever be this way." 

The Problem: Thijs only got software projects from referrals, which was very inconsistent. He tried everything, but nothing worked. Then he worked with us, used our Microtests, and the AI sales funnel system.
 
Microtests showed him what his clients really want. 
Thijs found it was a real eye-opener after he understood what his clients really want and how he should sell his software services.

 
The Result: 
He created a new offer and a sales funnel that generated 3 projects with 22.000 EUR revenue in 2 month and his marketing generates positive cashflow.

You're Protected by our success guarantee - or your money back

Here's the deal:
1) Get the Microtesting Workshop. 

2 Run your tests easily.

3) Wake up and see the results next morning.

If you don't get eye-opening results or if you're not completely satisfied—for ANY reason—email us within 30 days after your purchase.

We'll refund every single dollar. 

No questions asked. 
No hoops to jump through. 
No guilt trips.

Our refund rate is less than 3%.

Option 1 ❌:

Close this page. Keep doing what you're doing. Hope something changes.
Come back later after months of stagnation.

Option 2 ✅:

Invest €97 today. Run your first test. See results tomorrow. Build the marketing system you've been searching for. Come back later, celebrate your success story with me.

Option 2 ✅:

I paniked (and did what most software business owners would do):

1) Hired marketing agencies - burned a a lot of money - got no results. It became clear to me: They don't understand my software services and my industry.

2) Build an in-house marketing team - same problem as with marketing agencies, just in-house.

3) Hired salespeople - they just collected business cards and didn't close a single deal. (Again) they don't understand how to sell software services or products.

But in this situation, I was forced to figure it out or close my business.

As a software developer WITHOUT ANY marketing know-how, I invested over 240.000 EUR in training and coaching from the world's best marketing and sales experts. 

I discovered MICROTESTS to tell me EXACTLY which messages attract potential clients and what I should say in posts, on ads, in emails and in my social media profiles so that potential clients see the real value of my service.

And it worked!

The result?

My business generated 13.4 Million in revenue in the past 4 years.

We're getting new leads and inquiries every day and we close new high-ticket clients every month.

Which problems keep your clients up at night (and how you can solve them with your software, dev. & AI services or products)

Which exact words trigger them to pay attention (not generic marketing speak)

Which exact software solutions excite them emotionally (not logical feature lists)

Which exact fears stop them from buying (not surface-level objections)

Which exact content motivates them to start working with you and ignore your competitors.

Works for beginners and advanced business owners (no marketing skills needed)

No design skills needed

You test which problems resonate with your target clients

You see KPI-based results in our green-red-light dashboard after a few hours showing you what works.

You test which solutions and benefits they want

You take the validated green-color-statement and use them on your website, in emails, ads, social profiles, posts and sales funnels.

Marketing "experts" don't understand software businesses and your specific industry.

You rely on what you think clients want  (without ever testing it)

You guess and rely on assumptions (not KPIs and facts)

You create content, ads, offers, emails and websites that are not a perfect fit for your target clients (and often irrelevant)

What your clients actually want (Microtesting is like reading the minds of your clients)

Which problems motivate them to buy from you

Which message resonate

Which content makes them click

EXACTLY what you should say on your websites, social media profile, posts, ads, emails and on sales calls to convert strangers into clients.

You only spend 1-3€ per test on Meta or 3-10€ per test on LinkedIn - not thousands.

The insights you get as a result of your Microtests look like this (just with problems, solutions, messages and images specifically tailored to your software services or products (our GPT prompts will create them for you:

Hi, I'm Manuel,

a software development business owner just like you.

I've grown my own german software development business from 0 to 13.4 Million in revenue.

But it wasn't always such a success.

In 2018 one big mistake almost resulted in bankruptcy.

But that was years ago.

Today you might have realized: 

Winning clients is getting harder. 

You have high dependencies on a few very important clients that could quit the next day, right?

This is exactly what happened to me in 2018. 

One big software development client quit.

We lost 60.000 EUR of monthly revenue overnight.
New clients only came in from referrals, which was unpredictable.

Can you imagine how this felt?
I had sleepless nights and a lot of fear.

The biggest problem in this situation was:

I had no alternative.

I had no marketing system to get new clients in.

New clients only came via referrals and from my personal network, which I couldn't count on in this situatuion.

Back in those days, it was almost too late (I was so close to shutting down my business).

Finally, Juri is getting leads and clients independently from project portals

The Problem: Juri was only relying on referrals, project- and tender portals to get new clients - which was very unpredictable.
 
Microtests showed him what his clients really want. 
Juri discovered the problems his clients want to get solved and how to position his services as the obvious solution.

 
The Result: 
He applied the insights of the microtests to his marketing, built a sales funnel with paid ads and now he is getting high-quality leads and clients from paid ads (leads of businesses with +200 employees). Till today, his sales funnel generated +100.000 EUR new revenue.

Start Microtests today - Results in 24h - only €97 - 100% money back guarantee